Electrabike

Details matter!  It’s the bells and whistles that give your ride that extra touch of personality so why not have some fun with it!  From fashionably functional baskets, racks, fenders, bags, cup holders, lights, mirrors,  saddles and grips, to  shirts, socks, hoodies, handlebar flowers, tassels and the cherished bell, Electra encourages you to dress yourself [...]

Want to add another splash of fashion to your Electra ride this Spring? Take a look at our new Sugar Skulls and Green Flash ladies’ hoodies now available in the online Electra USA Store. Check out the details of the two latest additions to the Electra Life Apparel Collection. The black Sugar Skulls Hoodie features a sophisticated [...]

It’s that time of year again…our OPEN CASTING CALL! We want you for our 2013 campaign. We’re looking for real peeps rather than supermodels, but if you happen to be one that’s just fine. We are seeking individuals with diverse, eclectic interests and your own sense of style. Males and females between the ages of [...]

Need some extra comfort? We’ve got you covered with two new men’s hoodies that promise to keep you warm while looking cool this Spring. “The hoodie is a staple in so many people’s wardrobes. It’s comfortable and the stretchable breathable cotton makes it the perfect companion for a fun day out, on or off your [...]

Introducing four new color and design stories for ladies’ fashion bikes that extend into accessories and clothing!